65% Traffic Surge for Options Courses – “Here’s How”
SEO Overhaul
Improved search rankings and made content easier for students to find.
Website Speed Optimization
Reduced load times to under 2 seconds.
Website Design Optimization
We streamlined navigation for easy course sign-ups, especially on mobile.
About
They offer expert-led online courses in options trading and investing, designed to help traders and investors confidently navigate the market using advanced financial instruments and time-tested strategies.
Ongoing Monthly Optimizations
Project Duration
+65%
Website Visitors
+400%
Website Engagement
The Challenge
They were mainly facing the following issues:
- Decrease in course sales despite adding new courses
- High website drop-offs and low engagement
- Low website traffic & organic reach
Our Approach
Our experts identified three key strategies:
- Optimize SEO and publish high intent content
- Speed up site load time
- Redesign key pages
Work we Did
The work we did for the client after we analysed the problem and went through the results.
SEO & Content Marketing
Started by fixing on-page and technical SEO . Then, published educational content to drive traffic.
Speed Optimization
Implemented advanced caching and databaase cleanup to bring load times below 2 s.
Design Optimization
Re-designed high traffic pages to showcase course previews and highlight USPs.
The Transformation
Before
After
Attracted Learners with SEO & Content
In the first phase, we focused on
- Fixing On-page & technical SEO across all pages
- Creating free educational blogs & articles
- Targeting high search volume keywords & topics
New Users (User Acquisition)
Before
After
392
661
An increase of 68% in number of new users
Improved Speed for Better Engagement
We made the following changes:
- Applied advanced caching techniques
- Minified and cleaned up the database
- Enhanced overall site performance for a smoother experience
Website Engagement (Sessions Time)
Before
After
33s
2m 59s
An increase of 400% in website engagement
Revamped Design to Drive Conversion
We made the following changes:
- Redesigned high-traffic pages for better usability
- Highlighted course previews & USPs
- Enhanced visual appeal to increase sign-ups and reduce bounce rates
Bounce Rate
Before
After
64.36%
54.6%
A decreare in 15% in bounce rate
Kudos From Our Clients
Hear from our clients who’ve experienced working with us firsthand.
You have been wonderful to work with! We really appreciate the team's structured approach, organized work ethic, and communication throughout has been excellent. Everyone involved came with a can-do attitude.
Heske van Doornen
Program Director @ INET
This project was detailed and demanding! The team was amazing, not only their intelligence and knowledge, but also their positive attitude and communication! We're ready to start another phase with them!
Stacey Xenidis
Founder @ Framerwork Investing
I love BizBlaze! The people are professional, responsive, helpful, and friendly. I'm glad I found them!
Erik Kobayashi-Solomon
Founder @ Framerwork Investing
Very helpful! They possess the required expertise. Our ranking kept dropping for no obvious reason and they figured it out. And reversed it! Even if the solution is not known, they invest time and figure it out.
Dhawal Bargir
Product Manager @ Edwiser
Since partnering with them, our website speed scores have improved significantly, moving from a failing grade to a passing one. The team maintains effective communication through email and virtual meetings. Their project management is well-organized and thorough.
Marco V Morelli
Founder & CCO @ Cosmos Co-op
BizBlaze management style is personalized, prompt, and much better than the industry standard.
Nicholas Comninellis
President & Professor @ INMED
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